There are two ways to work with us, and they suit very different companies.

Route one — recommend, and take a commission

You get a link. Your customers buy from us. You are paid a share of what they spend.

• 5–20% of every order, repeat purchases included, with no cap on volume.
• 30-day attribution, so a click today can still pay when they book next week.
• Monthly payouts to a bank account or Wise.
• A promo kit — QR posters, story graphics and banners generated with your own link on them.
• A live dashboard for clicks, orders and earnings.

Nothing to integrate, nothing to support, no money up front. Right for bloggers, communities, guides, and agencies testing whether their customers want this at all.

Route two — buy at wholesale, sell as your own

You buy below retail and sell under your own brand at your own price.

• Your pricing and your margin, set by you.
• An API, if you want data plans inside your own booking flow.
• A WordPress plugin, if your site runs on WordPress and you would rather not build anything.
• Your customer stays your customer — along with the support that implies.

Right for travel platforms, OTAs and tour operators with enough volume that margin beats convenience.

What you are actually selling

• 200+ countries and regions, from single-country plans to regional bundles that cover a whole itinerary on one eSIM.
• From $3.29, with fixed-data and unlimited-per-day options.
• Delivered in minutes as a QR code by email. No physical SIM, no shipping, no stock.
• The traveller keeps their number for calls and texts; the eSIM carries the data.

How to apply

Tell us what your business is and where you would be sending travellers from. Applications are reviewed within a day, and there is no minimum to start on the commission route.

Frequently asked

Is there a minimum volume? Not for commission. Wholesale rates depend on volume, so tell us roughly what you expect.

Can I sell under my own brand? On the wholesale route, yes — that is the point of it.

Who handles support? On commission, we do. On wholesale, you own the customer, and we support you.

How quickly can I start? Commission the same day. Wholesale depends on which integration you want.

In practice it is almost always one of five things. Three can be fixed from the terminal, two cannot — which is exactly why the prevention matters more than the troubleshooting.

1. The eSIM was never installed

By far the most common. The QR code arrived, the traveller meant to deal with it later, and later turned out to be a terminal with no Wi-Fi.

From the airport: fixable. Airport Wi-Fi is enough to install. Have the confirmation email to hand.

Prevention: tell them to install before leaving home, and tell them why — installing does not start the plan on most packages, so there is no cost to doing it early.

2. The line is installed but switched off

The eSIM is there, sitting as a second line, with data still pointed at the home SIM — which is roaming, expensive, and often disabled.

From the airport: fixable in about thirty seconds, in the phone’s mobile data settings. Select the travel line for data, leave the home SIM on for calls.

Prevention: one screenshot in the pre-departure note. This single image removes more arrival calls than any amount of written instruction.

3. The phone is carrier-locked

The handset is eSIM-capable but the operator has locked it, so it refuses a second profile.

From the airport: not fixable. The unlock has to come from their own carrier and takes days.

Prevention: this is the one that has to be checked at booking. Ask whether the phone is unlocked and point at the compatibility list.

4. They expected calls and texts

Not a fault at all, but it generates the same call. A travel eSIM carries data. Their own number is still on the physical SIM — WhatsApp, iMessage and every other app work normally over the data plan.

Prevention: say it plainly in advance. “Your number stays yours for calls and texts; this is the data.”

5. Wrong plan for the route

A plan bought for one country, on an itinerary that crosses into another. It works perfectly, in the wrong place.

From the airport: fixable, by buying the right plan then and there — but it is an avoidable second purchase.

Prevention: for any multi-country itinerary, recommend a regional plan from the start.

The note worth sending

Something close to this, two weeks out and again at 48 hours:

Your mobile data for the trip is attached as a QR code. Please install it before you fly, while you are on Wi-Fi — it will not start using data until you land, so there is no cost to setting it up early. Your phone needs to be eSIM-capable and not locked to a carrier. When you land, go to mobile data settings and choose the travel line for data; leave your usual SIM switched on so you keep your number for calls and texts.

The four moments, ranked

1. The pre-departure reminder, 48 hours out — the best one

This is the email people genuinely read, because they are about to travel and are checking what they have forgotten. It is also the moment the problem becomes real: they are thinking about the airport, not about a holiday in the abstract. An eSIM offered here lands as a solution to a problem they are currently having.

It has a second advantage. A traveller who buys 48 hours out has time to install at home, on Wi-Fi, which is exactly what you want — see what happens when they do not.

2. The booking confirmation

Good open rates, but the trip is abstract and often months away. Works better as a seed than a sale: mention it, link it, and let the 48-hour email close it.

3. Online check-in

High intent, high attention, but you are competing with seat selection and bag upgrades for the same few seconds, and those have higher margins. Worth testing, not worth leading with.

4. The checkout page itself

The worst of the four in our experience. The customer is concentrating on the fare and is suspicious of anything that moves the total. Adding a data plan here mostly adds friction to the booking you already had.

What to put in the message

Three sentences is usually enough, and all three should be about the traveller rather than the product.

• Name the destination. You know it. Use it. A generic offer reads like an advert; a specific one reads like a service.
• Say what it replaces. Roaming typically runs $5–15 a day. A week of data usually costs less than one day of roaming.
• Say what it does not do. It is data; their number stays on their own SIM for calls and texts. Being straight about this prevents the support ticket that otherwise arrives from the airport.

Then link to the destination page for the country they are flying to, not to a homepage. The destination list has a page per country with plans and prices already on it.

Why eSIM suits an ancillary slot

• Instant fulfilment. A QR code by email minutes after payment, so it works even for a booking made the night before.
• No inventory risk. You cannot oversell it and you cannot be left holding it.
• It is not a gamble for the customer. Unlike insurance, they will definitely use it.
• It repeats. The next trip needs another plan, and the traveller who had a good experience does not shop around.

Frequently asked

Does it work for last-minute bookings? Yes — delivery is minutes, so a traveller can buy at the gate. They just need a connection to install, which airport Wi-Fi provides.

What about multi-leg itineraries? A regional or multi-country plan covers the whole route on one eSIM, which is usually the right recommendation for anything crossing borders.

Can I show prices in the email? Yes. Plans start at $3.29 and per-destination pricing is on each country page.

A worked example

Ten people, one week, one destination. Carrier roaming for business travel typically runs $5–15 per day depending on the network and the country, and most corporate plans sit toward the upper half of that once the bundled allowance is used up.

• At $10 a day: $700 for the week, across the team.
• A prepaid travel eSIM for the same week is usually a single-digit sum per person — call it $80–120 for the ten.

The saving is real but it is not the main argument. The main argument is that the second number is known before the trip. It goes in the budget, it is approved with everything else, and it does not generate a surprise later.

The two lines that fix it

You do not need a mobility policy. You need two sentences in the travel policy you already have.

1. “Mobile data abroad is booked with the trip, not expensed afterwards.” This moves the cost from an uncontrolled reimbursement to a planned line item, which is the entire problem solved.
2. “Install before departure.” Everything else is downstream of this. A plan installed at the office on Wi-Fi works on landing; one bought at the airport usually works too, but it is where the support calls come from.

What travel managers ask next

Do they lose their number? No. A travel eSIM carries data. The work number stays on the physical SIM for calls and texts, so they remain reachable exactly as before.

Can we buy centrally? Yes — buy the plans and send each traveller their QR code with their itinerary. Nothing is tied to a person until it is installed.

What about devices? The phone must be eSIM-capable and not carrier-locked. Most business handsets of the last few years are; the compatibility list is the fastest way to check a fleet.

One country or several? If the trip crosses borders, a regional plan is simpler and usually cheaper than a plan per country.

Why a group is different from a traveller

One traveller buying their own eSIM is a five-minute job. Forty travellers is a logistics exercise, and the difficulty is not the technology — it is that the twelve least confident people in the group will all need help at the same moment, in a terminal, with no Wi-Fi, while the guide is trying to find the coach.

So the goal is not “everyone has an eSIM”. The goal is everyone has a working eSIM before they leave home, which turns arrival into a non-event.

How distribution actually works

An eSIM is delivered as a QR code by email. There is nothing to ship, nothing to run out of, and no customs. For a group that means you can buy forty plans in one go and send each traveller their own code with their final documents, two weeks before departure.

• Send it with the travel pack, not separately. A QR code in its own email gets lost. A QR code on page two of the document everyone definitely opens does not.
• Tell them to install at home, on Wi-Fi. Installing needs an internet connection. Installing after landing is possible on airport Wi-Fi but it is the single biggest source of arrival-day friction.
• Installing is not activating. On most plans the clock starts when the eSIM first connects to a network abroad, not when it is installed. So installing early costs the traveller nothing.

The three things that go wrong

In practice almost every failure is one of these, and all three are preventable with one line in your pre-departure email.

1. The phone is not eSIM-capable, or is carrier-locked. This is the one that cannot be fixed at the airport. Check it in advance — our device compatibility list covers the models people actually travel with.
2. They expect calls and texts to work on it. A travel eSIM carries data. Their own number stays on their physical SIM for calls and SMS, which is usually what people want anyway — they keep their number and just stop paying roaming for data.
3. They installed it but left the line switched off. After landing, the data line has to be selected. One sentence in the pack, with a screenshot, removes most of these.

What it costs you, and what it saves

Typical carrier roaming runs $5–15 per day per traveller. A prepaid travel eSIM for the same week is usually a single-digit figure for the whole trip. For the operator the saving is not really the money — it is the support calls you do not take, and the reviews that do not mention “we had no internet for two days”.

Buying for a group

There are two sensible routes, and which one fits depends on whether you want to resell or simply solve the problem.

• Include it in the tour price. Buy at wholesale, hand it out as part of the package, and it becomes a feature of your tour rather than a line item. Most operators who do this stop mentioning the cost at all and just say “mobile data included”.
• Recommend it and earn. If you would rather not carry it, send travellers a link and take a commission on what they buy. No stock, no admin, no support burden.

Frequently asked

Can I buy forty plans and assign them later? Yes. The QR codes are issued on purchase and are not tied to a person until installed, so you can allocate them to your rooming list whenever you like.

What if someone drops out? An uninstalled eSIM has not started. Keep it for the next departure.

Do I need an app? No. The code arrives by email and installs into the phone’s own settings.

Which destinations? 200+ countries and regions. Start from the destination list to see plans and prices for your itinerary.

The only real question is which of the two models fits your agency.

Model one: recommend and earn commission

You send the customer a link. They buy in their own name, on our site, with their own card. You are paid a percentage of what they spend.

• 5–20% per order, including repeat purchases — and travellers do repeat, because the next trip needs another plan.
• A 30-day window. They do not have to buy the same day they click.
• Monthly payouts to a bank account or Wise.
• No money up front, no refunds to handle, no support. If the customer has a problem they come to us.

This suits agencies who want the revenue without adding an operational step. It is live in about two minutes and the only thing you have to remember is to use your own link.

Model two: buy at wholesale and sell as your own

You buy plans below retail and sell them under your own brand, at your own price. The margin is the difference, and you set it.

• Your brand, your price. The customer buys from you, not from us.
• Through an API or a WordPress plugin, so it can sit inside the booking flow you already have.
• You own the customer relationship — and the support that comes with it.

This suits travel platforms, OTAs and operators with enough volume that a few points of margin matter more than the convenience.

The maths, with real numbers

Travel eSIM orders are small and frequent rather than large and rare. Plans start around $3.29 and a typical traveller spends somewhere in the low teens. That has two consequences worth understanding before you model this.

First, no single sale is interesting. A 10% commission on a $14 order is $1.40. Nobody builds a business on that one sale.

Second, the attach rate is what matters. If you book 300 trips a month and a third of those travellers buy data through you, that is 100 orders. The same $1.40 becomes a monthly figure that arrives whether or not you did anything that month, and it repeats on their next trip because the cookie, the habit, or your own checkout brings them back.

So the lever is not the rate. It is where you put the offer — which is the subject of adding eSIM to a flight booking.

What you do not have to worry about

• Stock. There is none. A plan is provisioned when it is bought.
• Delivery. A QR code by email, minutes after payment.
• Returns. An unused eSIM has not started; there is no physical item to get back.
• Coverage questions. 200+ countries and regions, with per-destination pages you can link to directly.

Frequently asked

Can I do both? Start on commission while you test demand, move to wholesale when the volume justifies it. Most agencies should.

Do I need a website? For commission, no — a link works in an email, a WhatsApp group or a printed QR code. For wholesale, you need somewhere to sell.

When am I paid? Monthly, to a bank account or Wise, with a live dashboard showing clicks, orders and earnings in between.